Description
As part of Belfast City Council’s “Once Upon a Time in Belfast” Christmas campaign, we created bespoke animated projection mapped content for the the Provincial Bank of Ireland building. Using client-supplied illustrations, we developed original animations and layered them with 3D architectural elements to transform the building into an active participant in the city’s seasonal storytelling.

From a barbershop-singing stone choir to dancing gingerbread men, the work aimed to blend playful festive charm with the historical character of the architecture. These projections formed part of a wider trail of light installations across the city centre in the weeks leading up to Christmas.

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Client
PSI / Belfast City Council

Venue
Provincial Bank of Ireland Building, Belfast

Date
December 2023

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Team

Producer
Ciaran Donnelly

Creative Director
Brian Kenny

Motion Design
Ally Morehead
Afonso Boranga
Carla Soriani
Ciaran O’Connor

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