Description
Developed for Christmas at the Guinness Storehouse in collaboration with Fuel, Memory Echo transformed the venue’s iconic cinema space into an immersive memory chamber. The installation used 14 edge-blended projectors and a custom-built real-time media server to deliver a continuous, high-resolution panoramic experience across a curved projection surface.

Powered by lidar tracking, the system detected and mapped guest movement throughout the space. As visitors walked through, their positions revealed four fully reconstructed, emotionally-charged Christmas scenes—digitally reimagined from Guinness’s archival material by Dublin-based artist Farouq858.

The installation ran continuously for 8 weeks, driven by Lightscape’s custom real-time media server—designed for stability, responsiveness, and highfidelity across all 14 projectors.

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Client
Fuel HQ

Venue
Guinness Storehouse, Cinema Room

Date
2023

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Team

Artist
Farouq858

Creative Director
Stephen Whelan

Creative Technology
Lucas Lupo & Brian Kenny

Art Direction
Carla Soriani

Projectionist
Eoin “Chip” Devitt

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Developed for Christmas at the Guinness Storehouse in collaboration with Farouq858 & Fuel, Memory Echo transformed the venue’s iconic cinema space into an immersive memory chamber.